Picture this: A dreary, icy winter day. Attendees have a hard time getting excited about what they are seeing and learning, and drift off to daydream about sunny skies and blue waters.

Picture this: A warm, sunny winter day in a Florida meeting destination. Attendees are happy to be here, motivated and more productive. Creative juices are flowing and big ideas are coming to life.

Isn't it time for a Florida meeting?

Where you hold your meeting is as important as the program content. The setting has an important impact on attendees.

Florida does not apologize for its beautiful beaches, world-famous weather and diverse collection of meeting and convention facilities.

Florida is a destination where productive, inspired employees can be at their best, resulting in higher ROI and business growth when the meeting is over.

Winter 2010 brings exceptional values at many Florida meeting properties and through Convention and Visitors Bureaus.

VISIT FLORIDA wants you to know that it is "Good business to do Business in Florida!"
We have created a toolbox to share why Destination Matters with your company or organization leaders. And, of course, we look forward to extending a warm welcome when your group arrives in the Sunshine State because - Destination Matters!

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